How Speed Matters in SEO – Is site speed Dependent on Hosting?

Having a website has shifted the critical appearance of every business. Irrespective of the industry or the company’s size, everyone needs their website to rank on the first page of the search engines. 

It is evident that websites listed on the second page of search engines like Google, Bing, Yahoo, etc., are supposed to receive less traffic. 

So, to be indexed above on the search results, businesses spend a considerable amount of time and money developing their website’s Search Engine Optimization (SEO).

How Speed Matters in SEO for Websites

Speed is very important for a website. It’s so vital that Google has executed it as an imperative ranking factor. Google has increased the loading speed of sites by giving a set of tools for developers and webmasters. One of these tools is Google Lighthouse.

A fast and reliable website presents a positive user experience, which improves traffic to your site. Second, it increases your possibilities of obtaining a good SEO ranking, which suggests that possible clients will find your website more efficiently. And your hosting provider can support you with all that.

Page Speed delivers the completion of an online business as Google has made it an important ranking factor. A website performance optimization action is required to save your business on top. 

Standard website performance negatively affects any online business. A slow-loading website might create difficulty in users, and they might view for choices. 

Website Speed Depends on Hosting Provider 

No one relishes waiting for a web page to load. Waiting is so hated across the internet that notable search engines such as Google factors a website’s loading speed into its SEO score. Therefore, websites that load immediately are assisted in the search results.

The PageSpeed Insights tool didn’t use to be very much in the past. Now Google has recently updated the tool, and it’s a lot blooming. Sadly, it’s also a lot more challenging to understand.

Your hosting conditions will differ somewhat from those of users who maintain a single website. That is why taking a fast and secure hosting service provides powerful tools and support for optimizing and hosting multiple websites.

Is Speed a Ranking Factor?

Google has admitted page speed in its SEO ranking analysis since 2010. In 2020, Google announced that three new user activity metrics known as Core Web Vitals would be added as a ranking factor as part of the Google Page Experience. 

Google bots conduct experiments on a website based on those metrics, among others, to manage website speed. 

If your web page takes a long time to load, that can symbolize a server problem. Besides users not choosing a slow website, Google does not allow a low page speed, and your website’s rank will get hit. 

When addressing user experience about website performance and responsiveness, we think this is the final factor affecting the conversion rate. 

eCommerce is all about engaging users’ expectations and transferring possible clients with the correct information, product, or service at the right time. 

None of this will be achievable without a conventional page speed. If you are not conscious of how much page speed affects your exchanges, you can test it by using Google’s Test My Site tool to get your solution.